
Kelly Ferguson, an Australian mother of three, has launched a makeup collection especially for children
The Kooki U mineral-based makeup collection includes mascara, contouring cream, foundation, concealer, eyes shadow, blush cream, eye liner, bronzer, a brow palette and lipstick, in addition to body shimmers, nail polishes and bath maintenance systems “for every child to possess fun with”.
Kelly says she come up with range, which makes “play and experimentation fun and affordable” after find it hard to keep her two young daughters out of her constitute bag.
“After years of ballet and dancing my daughters’ curiosity about makeup and cosmetics grew, but so did their interest in my make up,” she says.
“I grew tired of finding the best lipsticks broken and make up smashed, and so i started to browse around for any make of Australian make up which i could upgrade on them, so they could continue their experimentation without wrecking the best products.”
Finding it “difficult to find an affordable, age appropriate range that delivered all the fun and colour” she wanted for her girls, Kelly created the Kooki U range.
“I wanted something light, healthier, and appropriately priced for my kids.”
According to Kelly, the number is different from typical women's makeup which tends “to be heavier, darker and more expensive” and includes “cream-based choices to reduce the clean-up process created by dropped powders”.
The products, with retail prices which range from $7.95 to $24.95, are created using natural ingredients such as natural shea butter, natural aloe-vera juice, vitamin E, beeswax, oils (almond, avocado, rosehip, pumpkin, apricot kernel), green tea and Kakadu plum extract.
Kelly says the number, is aimed at five- to 16-year old's but it is ideal for all age groups (even mums).
“We are committed to providing good quality cosmetics that our children will have fun using, and fogeys will be comfortable letting them use.”